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Personalization Marketing Technologist (US or EMEA) at CA.gov - ApplyBlast

Personalization Marketing Technologist (US or EMEA)

CA.gov

7 months ago

Hybrid

Full Time

Senior

0 applicants

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About this role

SAP is seeking a Personalization Marketing Technologist to help marketing teams deliver relevant and effective omnichannel customer experiences by defining frameworks, decisioning, testing, and optimizing personalization efforts. The role focuses on enabling marketing strategies and aligning personalization initiatives with business goals without directly building campaigns.

Skills

About CA.gov

ca.gov

Headquarters

Sacramento, California, United States

Company Size

10001+ employees

Founded

1850

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CA.gov is the official online portal for the State of California, maintained by the State of California. It centralizes access to state services, departments, forms, news, and emergency/statewide alerts through a searchable website with multilingual support. The portal links users to licensing, benefits, permits, and agency resources, plus public notices and translations in several languages. Its purpose is to make government information and transactions easier to find and use for residents, businesses, and visitors.