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Portfolio Marketer at Copeland - ApplyBlast

Portfolio Marketer

Copeland

2 months ago

3.5 on Glassdoor

Sidney, Ohio, United States

Onsite

Full Time

Senior

0 applicants

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About this role

The Portfolio Marketer defines go-to-market strategy, positioning, and sales enablement for product portfolios, creating buyer personas, messaging frameworks, and tools to drive adoption and growth. The role collaborates across product, market, sales, and marketing teams to develop and refine commercialization packages and improve customer engagement.

Responsibilities

Develop and execute go-to-market strategies
Create sales enablement tools and train sales teams
Conduct persona mapping and buyer journey development

Skills

Qualifications

Bachelor’s degree in business administration, marketing, communications, or a related field

About Copeland

copeland.com

Headquarters

St. Louis, Missouri, United States

Company Size

10001+ employees

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Copeland LP is a global engineering company focused on sustainability-driven solutions. The company operates across numerous regions worldwide and serves a broad range of markets with its engineered products and technologies. Copeland supports customers through innovation in areas tied to energy efficiency and sustainable engineering.