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Product Management at Abbott Laboratories - ApplyBlast

Product Management

Abbott Laboratories

28 days ago

3.7 on Glassdoor

L'Hospitalet de Llobregat, Catalonia, Spain

Onsite

Full Time

Medior

0 applicants

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About this role

This role focuses on driving revenue and market growth for Abbott's Infectious Disease diagnostic products, particularly Binax NOW, by developing and executing marketing strategies across South Europe. The position involves market analysis, customer segmentation, pricing strategy, and campaign execution to support sustainable business growth. The role requires collaboration with cross-functional teams to enhance product positioning and demand generation.

Responsibilities

Develop and execute South Europe marketing strategy for Binax NOW and 3rd party products
Own win/loss loop and drive segmentation, targeting, positioning, and pricing reviews
Build and maintain relationships with key customers, regional KOLs, and cross-functional stakeholders

Skills

About Abbott Laboratories

abbott.com

Innovative medical devices and health care solutions for cardiovascular health, diabetes management, diagnostic testing, nutrition, chronic pain and more.