Product Marketing Manager (Advanced Insights/AI)

PointClickCare(8 days ago)

HybridFull TimeMedior$98,259 - $131,008 (estimated)Marketing

About this role

The Product Marketing Manager at PointClickCare leads go-to-market strategy and new product launch planning for the company’s Advanced Insights analytics and AI solutions. This customer-facing role serves as the marketing subject-matter expert for Skilled Nursing Organization customers using the PointClickCare EHR platform and collaborates cross-functionally to align product messaging and market positioning. The position supports prospect education, sales enablement, and demand generation initiatives.

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Required Skills

Positioning
Go-To-Market
Launch Planning
Sales Enablement
Content Development
Competitive Analysis
Market Intelligence
Analytics
AI Fluency
Communication

Qualifications

Bachelor Degree
Advanced Degree (Desirable)
Pragmatic Marketing Certification (Preferred)
SiriusDecisions Certification (Preferred)

About PointClickCare

pointclickcare.com

PointClickCare is a leading cloud-based healthcare software company focused on long-term, post-acute, and senior care providers. Its platform combines EHR, care coordination, revenue cycle management, analytics and AI-driven tools to improve clinical workflows, transitions of care, and reimbursement. PointClickCare also operates a connected network and marketplace that enables data exchange and collaboration among providers, payers, pharmacies, and health systems to support value-based care. The company is widely used across North America and is positioned as a #1 cloud-based provider for the sector.