Product Marketing Manager

Shakepay FR(1 month ago)

RemoteFull TimeManager$115,314 - $151,442 (estimated)Marketing

About this role

The Product Marketing Manager at Shakepay is a customer-focused marketer responsible for shaping product narratives and positioning to connect Bitcoin products with Canadian customers. The role leverages market and customer insights to inform strategy and measure impact while partnering across product, design, policy, and communications. It sits within a fast-growing, remote-friendly fintech environment focused on driving adoption and growth.

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Required Skills

Go-To-Market
Cross-Functional
Product Positioning
Copywriting
Lifecycle Marketing
Email Marketing
Market Research
Project Management
Executive Presentations
Data Insights

Qualifications

Bachelor's Degree in Business, Marketing, or Creative Discipline

About Shakepay FR

shakepay.com

Shakepay is a Canadian cryptocurrency platform and mobile app that lets users buy, sell, and send Bitcoin and Ethereum. It targets everyday Canadians with a simple, mobile-first interface and fast funding options like Interac e-Transfer, plus recurring buys and peer-to-peer transfers. Shakepay emphasizes easy onboarding and low-friction trading while providing tools such as price alerts and instant transfers to help users manage crypto. It’s positioned as a beginner-friendly way for Canadians to access and move digital assets.