Regional Marketing Manager - Western Europe, HST
Baxter International(1 month ago)
About this role
A Regional Marketing Manager at Baxter leads marketing for the Healthcare Solutions and Technologies (HST) segment in Western Europe, focusing on Surfaces, Safe Patient Handling, and Stretchers. The role is responsible for developing and implementing regional marketing strategies to drive profitable growth, increase brand awareness, and enhance customer engagement. The position partners with global and local teams, distributor partners, and internal stakeholders to align product positioning and support commercial initiatives.
Required Skills
- Strategic Planning
- Market Research
- Product Marketing
- Content Creation
- Product Launches
- Campaign Management
- Tender Support
- Distributor Support
- Budget Management
- KPI Tracking
+4 more
Qualifications
- Bachelor's Degree in Marketing, Business, or related field
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