RTL+ Lifecycle & Retention Lead

The RTL+ Lifecycle & Retention Lead role focuses on managing the end-to-end customer lifecycle for the RTL+ streaming service, driving retention and revenue growth through targeted marketing strategies. This position involves designing and executing multi-channel CRM campaigns, analyzing user behavior, and optimizing the customer journey to reduce churn and increase engagement. The role requires close collaboration with product, data, and commercial teams to align marketing efforts with business objectives and technological capabilities.