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Senior Brand Director at Zenas BioPharma - ApplyBlast

Senior Brand Director

Zenas BioPharma

4 months ago

Waltham, Massachusetts, United States

Onsite

Full Time

Director

0 applicants

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About this role

The Senior Brand Director will lead the commercial marketing strategy for obexelimab's first indication in IgG4-Related Disease, shaping brand positioning, messaging, and launch readiness across all customer audiences. Reporting to the VP of Marketing, this role will drive market development, customer segmentation, and cross‑functional collaboration to ensure successful product commercialization in the US.

Responsibilities

Lead brand strategy and launch readiness for obexelimab in IgG4‑RD
Develop and execute customer segmentation and integrated channel plans
Manage cross‑functional teams and agency partners to deliver marketing assets

Skills

Qualifications

Bachelor's degreeAdvanced degree in business, marketing or life sciences

About Zenas BioPharma

zenasbio.com

Headquarters

Waltham, Massachusetts, United States

Company Size

11-50 employees

View Profile

Zenas BioPharma is a biotechnology company focused on discovering and developing therapies for autoimmune and inflammatory diseases. Their stated mission is “Enabling patients with autoimmune diseases to reimagine life,” and they concentrate on finding I&I (inflammation & immunology) innovations. Zenas advances novel drug candidates through discovery and development with the goal of bringing new treatment options to patients and partnering across the biopharma ecosystem.