Senior Brand Manager
Abbott Laboratories(1 month ago)
About this role
Lead marketing for the PediaSure brand in Vietnam, focusing on both healthcare professionals (HCPs) and patient/consumer audiences. The role supports annual brand and channel planning, alignment with regional teams, and cross-functional coordination to drive long-term sales, profit and market share growth. It sits within the international nutrition division and plays a leadership role in localizing global and regional marketing initiatives.
Required Skills
- HCP Marketing
- Consumer Marketing
- Marketing Strategy
- Medical Training
- Digital Marketing
- Data Analysis
- Project Management
- MS Office
- Presentation Skills
- Brand Management
+2 more
Qualifications
- MBA
- Marketing Management Degree
About Abbott Laboratories
abbott.comInnovative medical devices and health care solutions for cardiovascular health, diabetes management, diagnostic testing, nutrition, chronic pain and more.
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