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Senior Business Development Manager at HoYoverse - ApplyBlast

Senior Business Development Manager

HoYoverse

11 days ago

3.0 on Glassdoor

Tokyo, Tokyo, Japan

Onsite

Full Time

Senior

0 applicants

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About this role

HoYoverse is seeking a Senior Business Development Manager to strengthen global partnerships and drive the growth of major titles like Genshin Impact and Honkai: Star Rail through strategic IP licensing and brand collaborations in Japan. The role involves building relationships with key ACG IP holders, advising internal teams on collaboration strategies, and identifying opportunities to enhance player engagement and revenue. This position requires deep expertise in the Japanese ACG market and strong cross-functional collaboration skills.

Responsibilities

Build and strengthen strategic relationships with top IP holders and brand partners
Advise internal departments on IP collaboration strategy, risk, and best practices
Identify and drive partnership opportunities to enhance player engagement and revenue

Skills

About HoYoverse

hoyoverse.com

Headquarters

Singapore, Central Region, Singapore

Company Size

201-500 employees

Founded

2021

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HoYoverse (formerly miHoYo) is a global interactive entertainment company and game developer/publisher best known for anime‑inspired, narrative‑driven live‑service games such as Genshin Impact, Honkai Impact 3rd, and Honkai: Star Rail. Founded in China and rebranded as HoYoverse in 2022, the company focuses on cross‑platform game development, long‑term live operations, rich worldbuilding, and high production values in art, music, and storytelling. Beyond games it expands its IP through multimedia content, events, merchandise, and global publishing and localization to serve a large international player community.