Senior Data Scientist
General Manufacturing(27 days ago)
About this role
A Senior Data Scientist at General Motors leads audience activation modeling and translates complex customer data into actionable marketing strategies and personalized experiences using machine learning. The role focuses on developing advanced marketing models and scalable solutions to identify high-return investment opportunities across channels and tactics as GM transitions to electric vehicles.
Required Skills
- Machine Learning
- Statistics
- Python
- SQL
- Spark
- Data Modeling
- Data Preprocessing
- Data Visualization
- Azure
- Databricks
+2 more
About General Manufacturing
gm.comGeneral Motors is a global automotive company and the parent of Chevrolet, Buick, GMC and Cadillac, designing, engineering and manufacturing a full range of cars, trucks and SUVs. Beyond vehicles, GM provides connected and mobility services—such as OnStar and GM Energy—and invests in vehicle safety, autonomous driving and other advanced engineering. The company is pursuing electrification and sustainability through initiatives like its Journey to Zero Emissions while supporting communities and workforce development. For more than a century GM emphasizes quality, reliability and delivering a vehicle for every drive.
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