Senior Director, Brand Identity and Reputation
Pfizer(1 month ago)
About this role
The Senior Director, Brand Identity & Reputation at Pfizer serves as the enterprise guardian of the company’s brand promise, ensuring consistent and compelling global brand expression that fosters trust and engagement. The role shapes Pfizer’s brand narrative and reputation across diverse audiences and markets, aligning visual and verbal identity at the enterprise level. This leader also cultivates brand stewardship and strategic brand positioning within a complex, matrixed organization.
Required Skills
- Brand Strategy
- Brand Identity
- Reputation Management
- Storytelling
- Brand Governance
- Creative Leadership
- Stakeholder Engagement
- Change Management
- Brand Analytics
- Asset Libraries
Qualifications
- Bachelor's Degree
- MBA
- MS
- Permanent U.S. Work Authorization