Senior Director / Head of Performance Marketing

Thuma(1 month ago)

HybridFull TimeDirector$169,128 - $222,884 (estimated)Marketing

About this role

The Senior Director / Head of Performance Marketing at Thuma leads growth by overseeing performance and lifecycle marketing across acquisition and retention channels. The role is responsible for building scalable frameworks, optimizing paid media and lifecycle programs, and advancing marketing analytics and experimentation. This leader will collaborate closely with ecommerce, brand, merchandising, CX, data, and engineering teams while serving as part of the executive team. The position is based out of Thuma’s San Francisco headquarters with a hybrid in-office schedule.

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Required Skills

Performance Marketing
Paid Media
Lifecycle Marketing
Marketing Analytics
Experimentation Strategy
Customer Acquisition
Customer Retention
Growth Frameworks
Paid Social
Paid Search

+22 more

Qualifications

7-10+ Years Performance Marketing Experience

About Thuma

thuma.co

Thuma is a direct‑to‑consumer home brand that designs modern wood bedroom furniture centered on The Bed, a minimalist platform bed built with Japanese joinery. Its products emphasize timeless, elevated design, premium sustainable materials, and durable construction intended to simplify and enrich life at home. Thuma focuses on thoughtful craftsmanship, clean aesthetics, and long‑lasting essentials for the bedroom. The company is based in San Francisco and offers customer support via help@thuma.co.