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Senior Manager, CRM & Personalization Analytics at 7-Eleven - ApplyBlast

Senior Manager, CRM & Personalization Analytics

7-Eleven

3 months ago

4.3 on Glassdoor

Irving, Texas, United States

Onsite

Full Time

Senior

0 applicants

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About this role

The Senior Manager, CRM & Personalization Analytics leads the development and execution of analytics strategies for CRM campaigns, loyalty programs, and personalized customer experiences. This role builds and scales the CRM analytics function, manages a small team of analysts, and partners cross‑functionally to deliver actionable insights that drive customer engagement and business impact.

Responsibilities

Lead end-to-end CRM analytics strategy
Manage and mentor analytics team
Develop frameworks to measure campaign performance
Design and analyze A/B and multivariate tests
Translate data into actionable insights for leadership

Skills

Qualifications

Bachelor's degree in Analytics, Statistics, Marketing, Economics, or related fieldMaster's degree in Analytics, Statistics, Marketing, Economics, or related field

About 7-Eleven

7-eleven.com

Headquarters

Irving, Texas, United States

Company Size

10001+ employees

Founded

1927

View Profile

7‑Eleven is a global convenience store chain offering ready-to-eat food, snacks, hot and cold beverages, fuel and everyday essentials, typically open 24 hours. It operates thousands of franchised and company-owned locations focused on quick, convenient shopping for on-the-go customers. Many stores combine fresh food and coffee offerings with gas services, making 7‑Eleven a one-stop stop for immediate needs. Customers rely on the brand for fast, accessible purchases any time of day or night.