Senior Manager, Donor Direct Marketing

The Senior Manager, Donor Direct Marketing leads the strategy, development, and execution of U.S. Soccer's mass donor marketing and communications function. This role owns the mass audience segment of the donor file, driving revenue and donor targets through direct mail, email, and paid digital channels. The position integrates a channel mix, builds an entry ladder, and establishes the operating model and measurement discipline for the program. It also serves as the Advancement department's liaison to centralized Marketing & Communications.