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Senior Manager, Lifecycle Program Enablement at Upside - ApplyBlast

Senior Manager, Lifecycle Program Enablement

Upside

22 hours ago

3.5 on Glassdoor

New York City, New York, United States

Hybrid

Full Time

Senior

1 applicant

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About this role

The Senior Manager, Lifecycle Program Enablement at Upside leads the strategy, messaging, and project management for lifecycle marketing programs, ensuring high-quality user communication and efficient campaign delivery. This role involves coaching the team on marketing craft, driving AI-assisted workflow adoption, and acting as the Director's key operating partner for marketing programs. The position requires a strategic leader with strong program management skills and a deep understanding of consumer lifecycle marketing.

Responsibilities

Own lifecycle marketing strategy, messaging, and creative quality across all workstreams
Manage program and project management across the lifecycle marketing roadmap and delivery
Lead, develop, and coach the Programs and Tactical Build Support team and contractors

Skills

About Upside

upside.com

Headquarters

Washington, District Of Columbia, United States

Company Size

201-500 employees

Founded

2016

View Profile

Upside is a consumer rewards platform and mobile app that gives shoppers cash back on everyday purchases like gas, groceries, and dining. It partners with local businesses and national chains to surface targeted, location-based offers that users redeem through the app for instant savings. Consumers use Upside to earn money back on routine spending, while merchants gain a performance-driven way to attract and retain customers. The free, top-rated app is designed for easy discovery, redemption, and payout of rewards.