Nanit

Senior Manager, Social Strategy

Nanit(28 days ago)

HybridFull TimeSenior$130,000 - $140,000Brand
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About this role

The Senior Manager, Social Strategy at Nanit will lead and scale the company’s organic social presence, defining how the brand shows up for parents across key channels. The role reports to the VP of Brand and Creative, oversees one direct report, and partners with internal teams and external creators. It focuses on shaping brand voice, audience positioning, and integrating organic efforts with performance marketing.

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Required Skills

  • Organic Social
  • Social Strategy
  • Instagram
  • TikTok
  • Creative Direction
  • Audience Insight
  • Brand Voice
  • Content Planning
  • Trend Awareness
  • Paid Social

+5 more

Nanit

About Nanit

nanit.com

Nanit makes smart baby monitors and software that help parents track their infant’s sleep, breathing, growth, and development. Their flagship systems (like Nanit Pro) combine overhead HD video, secure app streaming, and optional sensors/wearables to deliver sleep metrics, breathing motion monitoring, and personalized sleep coaching. Nanit packages these data-driven insights, alerts, and guidance into an app and subscription service to help parents establish routines and monitor wellness. Customers pick Nanit for its research-backed analytics, clear mobile experience, and integrated video-plus-health monitoring.

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