Senior Manager, Strategic Insights
Ibotta(1 month ago)
About this role
A Senior Manager, Strategic Insights at Ibotta leads the company’s customer and competitor research to inform B2B content and sales narratives. The role synthesizes qualitative and quantitative market data and partners with cross-functional teams and external vendors to ensure decisions reflect the voice of the market. It focuses on translating complex insights into clear, evidence-based recommendations that influence senior stakeholders.
Required Skills
- Market Research
- Consumer Insights
- Strategic Planning
- Qualitative Research
- Quantitative Research
- Survey Programming
- Sampling Strategy
- Focus Group
- Statistical Analysis
- Data Visualization
+3 more
Qualifications
- Bachelor’s Degree in Marketing, Behavioral Science, Statistics, Economics, or related field
- Master’s Degree or MBA (preferred)
About Ibotta
ibotta.comIbotta is a performance marketing leader that enables consumers to earn cash back on their everyday purchases through its innovative app. The company partners with leading brands and retailers to provide a platform for cash-back offers and performance-based advertising, making shopping more rewarding for consumers. With a focus on enhancing the shopping experience, Ibotta leverages technology to connect customers with valuable deals while maximizing marketing effectiveness for businesses.
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