Senior Marketing Manager - Remote

Cayaba Care(1 month ago)

HybridFull TimeSenior$130,000 - $140,000Marketing

About this role

Cayaba Care is hiring a Senior Manager, Marketing to lead member acquisition and engagement efforts and support payer sales through B2B marketing and content. This hands-on leader will develop and execute integrated, multichannel campaigns, build scalable playbooks, and drive measurement and optimization to grow enrollment among Medicaid populations. The role reports to the VP of Marketing and Member Acquisition and involves cross-functional collaboration, occasional travel, and building repeatable marketing operations to support company growth.

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Required Skills

Member Acquisition
Marketing Automation
Multichannel Campaigns
Email Marketing
SMS
Direct Mail
A/B Testing
Analytics
Content Creation
B2B Marketing

+4 more

Qualifications

Bachelor’s Degree in Business, Marketing, or Communications

About Cayaba Care

cayabacare.com

Cayaba Care is a maternal health company that provides personalized pregnancy and postpartum support through a combination of in-person and virtual services. Designed by OBs, fellow moms, and maternity experts, its members work with certified maternity navigators and coaches who coordinate with clinical providers to deliver culturally tailored care for Black, Brown, and high‑risk mothers. Cayaba connects families to local resources (housing, rides, lactation, nutrition, labor support) and offers a multidisciplinary team to close gaps in care and improve outcomes.