Senior Performance Marketing Manager (Crypto)

Figure(27 days ago)

HybridFull TimeSenior$118,000 - $148,500Marketing

About this role

Senior Performance Marketing Manager (Crypto) at Figure is a senior DTC marketing role focused on scaling user growth for Figure’s crypto products and the Figure Markets app. The position sits on the DTC Marketing team and collaborates with Product, Engineering, Data, Creative, and Lifecycle teams to support adoption and drive business outcomes. It is a strategic role in a fast-moving fintech and blockchain environment, with significant ownership over growth measurement and strategy.

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Required Skills

Performance Marketing
Paid Acquisition
Appsflyer
Experimentation
Funnel Optimization
Attribution
Event Tracking
Conversion Modeling
Data Accuracy
A/B Testing

+11 more

About Figure

figure.com

Figure is America’s #1 non-bank HELOC lender and a financial technology company that specializes in Home Equity Lines of Credit for U.S. homeowners. Its HELOC products are positioned for home renovations, debt consolidation, medical expenses, and other large purchases, and are promoted through a fast, digital application and streamlined underwriting. As a tech-driven alternative to traditional banks, Figure emphasizes online tools, clear pricing, and customer support to help homeowners access their home equity.