Senior Product Analyst - Growth & Retention

M-KOPA(2 months ago)

RemoteFull TimeSenior$141,715 - $190,112 (estimated)Fintech

About this role

A Senior Product Analyst - Growth & Retention at M-KOPA is responsible for streamlining and analyzing multi-channel data to drive growth, retention, and customer lifetime value. This role involves building dashboards and data models using tools such as Looker and dbt, transitioning manual processes to automated solutions, and applying advanced analytics methodologies to enhance product performance. The analyst collaborates closely with cross-functional teams to define key metrics, conversion funnels, and success criteria across various platforms.

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Required Skills

Product Analytics
Data Models
Conversion Funnels
Success Metrics
Automated Dashboards
Agent Performance Analytics
Customer Cohorts
Customer Lifetime Value
Data Transformation
SQL

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About M-KOPA

www.m-kopa.com

M-KOPA is a pioneering company that provides smart devices and financial services designed to promote financial inclusion and economic growth in Africa. By offering affordable payment plans for smartphones, M-KOPA enables users to gain access to various services, including digital loans, health insurance, and device protection. With a strong presence in countries like Kenya, Ghana, Nigeria, Uganda, and South Africa, M-KOPA has forged a path for millions of customers, empowering them with tools for personal and business success. The company is committed to unlocking opportunities for everyday earners, ensuring they experience significant improvements in their quality of life.