Senior Product Marketing Manager

TimelyCare(26 days ago)

RemoteFull TimeSenior$130,000 - $135,000Marketing

About this role

The Senior Product Marketing Manager at TimelyCare defines and executes product marketing strategy for TimelyCare’s offerings, with a particular focus on higher education stakeholders. The role owns go-to-market planning for new features and AI-driven capabilities, shaping positioning and messaging across student, administrator, and health services audiences. This position serves as a bridge between product, revenue, and marketing teams to ensure the product’s value is clearly articulated in the telehealth and campus wellness space. The manager also leverages market and customer insights to refine strategy and support product adoption and engagement.

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Required Skills

Product Marketing
Go-To-Market Strategy
Product Positioning
Messaging Development
Competitive Analysis
Stakeholder Targeting
AI Product Marketing
Market Research
Customer Insights
Data Analysis

+10 more

Qualifications

Bachelor’s Degree in Marketing
Bachelor’s Degree in Business
Bachelor’s Degree in Communications

About TimelyCare

timelycare.com

TimelyCare is a virtual health and well‑being platform for higher education that provides students, faculty, and staff with 24/7 access to mental health, medical, and self‑care resources. Their offerings include on‑demand counseling and psychiatry, medical telehealth visits, wellness coaching, group workshops, and self‑guided tools delivered via web and mobile. TimelyCare partners with colleges and universities to augment campus health services, streamline care coordination, and provide data and reporting to support population health and student success. The platform emphasizes accessibility and crisis support to reduce barriers to timely care.