Senior Social Media Specialist

The Senior Social Media Specialist at Mindvalley is responsible for driving the growth and performance of the company's global social media presence across platforms like TikTok, Instagram, YouTube Shorts, and LinkedIn. This role involves managing a team of social media specialists, integrating social content with the broader organic strategy, and optimizing performance through data-driven decision-making. Key responsibilities include developing platform-specific content strategies, ensuring high editorial quality, collaborating with SEO and content teams, and leading creative direction for various content types. The ideal candidate brings over six years of experience in social media or content marketing with a strong background in team management and cross-channel content scaling.