Senior Specialist, Lifecycle Marketing
Zynga
About this role
Zynga is seeking a Lifecycle Marketing Senior Specialist responsible for executing CRM campaigns across channels like Email and Push Notifications to support their game portfolio. The role involves coordinating campaign creation, analyzing performance, collaborating across teams, and implementing testing and optimization strategies in a fast-paced environment.
Skills
About Zynga
zynga.comZynga is a leading developer and publisher of free-to-play mobile and online games, best known for franchises like FarmVille, Zynga Poker, and Hit It Rich. The company builds social, casual, and live-service experiences across mobile, web, and other platforms, emphasizing community features, frequent content updates, and live operations. Zynga monetizes through in-app purchases and advertising while reaching a global audience with accessible, franchise-driven titles. Headquartered in San Francisco, the studio focuses on data-driven design and social gameplay to drive long-term player engagement.
Recent company news
Yahoo FinanceOnline Poker Market Forecast and Company Analysis Report 2025-2033 Featuring Playtika, PokerStars, Baazi Games, BetOnline, Tencent, True Poker, Zynga, Ignition, Americas Cardroom, and MPL
3 days ago
Business WireCBS and Zynga Bring Survivor Season 50 into The Hands of Fans with Partnership in Words With Friends, Zynga Poker, Two Dots, and More
3 weeks ago
MeykaZNGA Zynga Inc NASDAQ pre-market $8.18 -2.04% 26 Feb 2026: most active setup
2 weeks ago
Patently-OThe Power of Unreviewability
Jul 22, 2025
Mobilegamer.bizJobs digest: moves at Epic, Scopely, Lego, Zynga, Supercell, Google, Metacore and more
Sep 8, 2025
About Zynga
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
Unlock Company Insights
View leadership team, funding history,
and employee contacts for Zynga .
Salary
$71k – $106k
per year