Senior Specialist, Performance Marketing
PayPal(1 month ago)
About this role
The Paid Media Senior Specialist in PayPal’s Consumer Marketing team plans and optimizes full-funnel paid media campaigns to drive consumer acquisition, engagement, and brand performance. The role leverages data-driven insights, experimentation, and cross-functional collaboration with agencies, creative, analytics, and martech teams to improve campaign performance and measurement. This position focuses on campaign activation, budget management, and reporting to leadership.
Required Skills
- Paid Media
- Media Planning
- Campaign Optimization
- Experimentation
- Budget Management
- Data Analysis
- Stakeholder Management
- Agency Management
- Creative Collaboration
- Reporting
+2 more
Qualifications
- Bachelor's Degree
About PayPal
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