Specialist, Lead Generation
JLL(1 month ago)
About this role
A Marketing Operations Specialist (Demand Generation Representative) responsible for managing the end-to-end capture, processing and routing of leads from centrally led campaigns to the Business Development Representative (BDR) team. The role focuses on ensuring lead data quality, monitoring integrations between marketing platforms and CRM, and creating reporting and dashboards to optimize lead flow and campaign attribution. It sits at the intersection of global campaigns, marketing technology, and sales development to improve conversion and handover processes.
Required Skills
- Lead Management
- Lead Routing
- Data Quality
- Marketing Automation
- CRM Proficiency
- Eloqua
- Salesforce
- Campaign Tracking
- UTM Tracking
- Analytics
+5 more
Qualifications
- Bachelor's Degree in Marketing or Business
About JLL
jll.comJLL (Jones Lang LaSalle) is a leading professional services firm specializing in commercial real estate and investment management. The company provides a comprehensive range of services to owners, tenants, and investors, addressing their property needs on a national and global scale. With a focus on innovative and intelligent solutions, JLL aims to tackle complex real estate challenges and create better futures within the industry. Their expertise spans various sectors, including advisory, leasing, property management, and capital markets.
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