Sr. Manager, Demand Generation

OpenGov(1 month ago)

India, Pune, IndiaOnsiteFull TimeSenior$139,761 - $188,182 (estimated)Marketing

About this role

The Senior Manager of Demand Generation at OpenGov leads the Pune Marketing team, overseeing the execution and performance of lifecycle, cross-sell, and upsell programs to generate expansion pipeline through multi-channel marketing efforts. This role involves strategic collaboration with U.S.-based teams, managing campaign development and optimization to drive customer adoption and revenue growth across various platforms, while utilizing AI tools for content enhancement. The position demands expertise in B2B or SaaS marketing, with a focus on data analysis, project management, and cross-functional communication.

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Required Skills

Team Leadership
Marketing Strategy
Program Execution
Cross-Functional Collaboration
Lifecycle Marketing
Demand Generation
Customer Growth
Campaign Development
Multi-Channel Marketing
Data Analysis

+6 more

About OpenGov

opengov.com

OpenGov is a leading provider of modern government software designed to enhance transparency, efficiency, and accountability for local, state, and county governments. Its comprehensive platform includes solutions for budgeting, performance management, permitting, licensing, financial management, and tax revenue collection, all aimed at streamlining public service operations. With a focus on facilitating effective communication and collaboration between government entities and their constituents, OpenGov empowers agencies to utilize data-driven decision-making. The user-friendly interface and robust integration capabilities position OpenGov as an essential partner for governments striving to innovate and thrive in the digital age.

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