Sr. Product Marketing Manager - Digital Twin

Esri(1 month ago)

HybridFull TimeManager$91,520 - $145,600Product Marketing

About this role

The Product Marketing Manager at Esri will drive awareness, demand, and adoption of ArcGIS products by developing and implementing comprehensive marketing strategies and analyzing market trends. The role partners with cross-functional teams to ensure cohesive messaging, supports product launches and communications, and contributes to the company’s mission of creating positive global change through innovative mapping technology.

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Required Skills

Go-To-Market
Communication Strategy
Product Launches
Persona Development
Content Creation
Cross-Functional Collaboration
Competitive Analysis
KPI Monitoring
Project Management
Marketing Tools

+3 more

Qualifications

Bachelor's in Business
Bachelor's in Marketing
Bachelor's in Related Field
MBA

About Esri

esri.com

Esri (Environmental Systems Research Institute) is the leading provider of GIS software and spatial analytics, delivering the ArcGIS platform for mapping, visualization, and advanced geospatial analysis. Its offerings span desktop (ArcGIS Pro), cloud and enterprise deployments (ArcGIS Online, ArcGIS Enterprise), developer APIs/SDKs, and mobile and industry-specific applications for government, utilities, transportation, natural resources, and business. Esri also provides geospatial data, location services, training, and professional services, and supports a global ecosystem of partners and developers around its "The Science of Where" vision. Founded in 1969 and headquartered in Redlands, California, it serves customers worldwide.