Sr. Product Marketing Manager (Product)

Vesync(1 month ago)

Tustin, CAOnsiteFull TimeSenior$150,000 - $150,000Marketing

About this role

The Sr. Product Marketing Manager at VeSync is responsible for leading major product lines and shaping the overall category portfolio strategy across global and regional markets. The role translates market and consumer insights into long-term growth plans, innovation roadmaps, and differentiated product narratives. This position has significant influence on the company’s future direction through strategic pricing, positioning, and portfolio decisions. It also serves as a senior partner to product, innovation, and brand teams to ensure product-market fit and strategic coherence.

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Required Skills

Product Portfolio Strategy
Market Segmentation
Competitive Analysis
Innovation Planning
Pricing Strategy
Category Strategy
Commercial Alignment
Stakeholder Management
Cross Functional Leadership
Workshop Facilitation

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Qualifications

Bachelor’s Degree in Marketing
Bachelor’s Degree in Business

About Vesync

vesync.com

Vesync Co., Ltd. is a consumer IoT company that builds smart-home appliances and the VeSync cloud platform and mobile app for connecting and controlling devices. Through its consumer brands (including Levoit, COSORI and Etekcity), it offers smart air purifiers, humidifiers, heaters, air fryers, smart plugs, LED lighting and other connected home products. Vesync emphasizes easy setup, scheduling, automation and voice-assistant integrations (Amazon Alexa, Google Assistant) to simplify everyday routines. The company sells globally through online and retail channels.