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Strategic Consultant at Caterpillar - ApplyBlast

Strategic Consultant

Caterpillar

28 days ago

4.0 on Glassdoor

Irving, Texas, United States

Onsite

Full Time

Medior

0 applicants

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About this role

As a Strategic Consultant at Caterpillar Inc., you will serve as an advisor between the Digital Behavior & Marketing Data Lake teams and Rental and Dealer partners, aligning technical capabilities with business objectives to drive enterprise growth. The role focuses on making sophisticated data sets consumable, empowering analytics teams to translate raw information into high-performing digital experiences and optimized marketing strategies. You will bridge the gap between business needs and technical execution, facilitating data-driven insights that deliver measurable value across the organization.

Responsibilities

Facilitate alignment of technical IT and data engineering capabilities with business objectives
Make sophisticated data sets consumable to empower analytics teams and optimize dealer marketing strategies
Drive AI-powered marketing and GA4 site performance to improve user experiences and conversion rates

Skills

About Caterpillar

caterpillar.com

Headquarters

Irving, Texas, United States

Company Size

10001+ employees

Founded

1925

View Profile

Caterpillar is the world’s leading manufacturer of construction and mining equipment, diesel and natural gas engines, industrial turbines and diesel-electric locomotives.