Team Lead – Marketing Analytics (f/m/d)
Taxfix(1 month ago)
About this role
As the Team Lead – Marketing Analytics at Taxfix, you will guide a cross-functional team responsible for measuring and enhancing marketing performance in a B2C App and Web environment across multiple markets. This role requires leveraging your analytical expertise and leadership skills to evolve marketing measurement methodologies, such as attribution modeling and incrementality testing, while collaborating with key stakeholders to inform strategic growth decisions. Additionally, you will advance the organization’s data strategy through AI-driven solutions and ensure the development of scalable data models and analytical products.
Required Skills
- Team Leadership
- Marketing Analytics
- Data Strategy
- Analytical Expertise
- Statistical Methods
- Marketing Measurement
- Attribution Modeling
- Incrementality Testing
- Marketing Mix Modeling
- Cohorting
+12 more
About Taxfix
taxfix.comTaxfix is a digital tax filing service that simplifies the process of preparing and submitting taxes in Germany, the UK, Spain, and Italy. With a focus on quick and paperless transactions, Taxfix connects users to expert tax advisors to ensure accurate filings. The platform is designed to be accessible from anywhere, helping individuals navigate complex tax regulations effortlessly. Taxfix aims to make tax filing a straightforward experience for everyone, leveraging technology to enhance user convenience.
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