US Cards Media Manager, Vice President
Citi(3 days ago)
About this role
The VP, Cards Media Manager is responsible for developing and executing media campaigns to promote Citi's U.S. Consumer Card products. They oversee strategic integration of campaigns across multiple channels, manage agency relationships, and ensure messaging aligns with brand standards and consumer insights. The role emphasizes performance marketing and collaboration with various internal teams to drive awareness and acquisitions.
Required Skills
- Media Planning
- Digital Marketing
- Performance Display
- Social Media
- OTT/CTV
- Marketing Strategy
- Campaign Management
- Agency Management
- Content Development
- Insights Analysis
Qualifications
- Bachelor’s Degree
- 6-10 years of experience
About Citi
citi.comCitibank offers multiple banking services that help you find the right credit cards, open a bank account for checking, & savings, or apply for mortgage & personal loans.
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