User Acquisition Manager (Google Ads)

The User Acquisition Manager at TENTENS Tech is responsible for setting up and scaling performance-driven Google Ads campaigns across Search, PMax, Demand Gen, and GDN to drive user acquisition and business growth. This role involves analyzing user behavior and funnel metrics, researching competitors, and collaborating with creative, product, and analytics teams to optimize conversion actions and audience quality. The position requires a data-driven approach to evaluate metrics like LTV, ROAS, and ROI, ensuring high-quality user acquisition through pLTV-based events.