Vertical Marketing Manager
AccuWeather Careers(26 days ago)
About this role
The Vertical Marketing Manager at AccuWeather leads go-to-market execution for priority industry verticals, creating industry-specific narratives to drive engagement and pipeline growth. The role partners across Sales, Product, Content, and Creative teams and emphasizes data-driven optimization and exploration of AI tools to improve campaign efficiency and measurement.
Required Skills
- Vertical Marketing
- ABM
- Campaign Development
- Content Creation
- Data Analytics
- Account Planning
- Project Management
- Vendor Management
- Event Marketing
- Multichannel Marketing
+2 more
Qualifications
- Bachelor’s Degree in Marketing, Communications, Business or Related Field
About AccuWeather Careers
accuweather.comAccuWeather is a global weather forecasting company that delivers local, national, and international forecasts, up-to-the-minute weather reports, radar, and severe-weather alerts across web and mobile apps. It combines proprietary forecasting technology and observational data to provide minute-by-minute and location-based forecasts for consumers as well as weather intelligence, APIs, and data services for businesses and media partners. Users rely on AccuWeather for timely notifications, customizable forecasts, and enterprise solutions that support planning, logistics, and risk management.
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