Vice President, Group Experience Strategy

The Vice President, Group Experience Strategy is a senior strategic leader responsible for shaping, governing, and advancing omnichannel customer engagement strategy across complex brands, portfolios, and client assignments. This role serves as a senior omnichannel advisor to clients and a coordinating force across agency disciplines, ensuring a coherent customer experience rather than independent channel strategies. The position involves leading advanced activation and engagement strategies, measurement, learning, and optimization, as well as driving AI strategy and innovation within the healthcare sector.