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Vice President of Marketing Strategy & Audience Growth at Wounded Warrior Project - ApplyBlast

Vice President of Marketing Strategy & Audience Growth

Wounded Warrior Project

26 days ago

4.2 on Glassdoor

Jacksonville, Florida, United States

Hybrid

Full Time

Executive

0 applicants

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About this role

The Vice President of Marketing Strategy & Audience Growth leads the development of audience-centered marketing strategies to increase awareness, acquisition, and engagement across key stakeholder groups. This role oversees audience insights, market intelligence, and integrated planning to advance organizational priorities and long-term growth. As a member of the Marketing & Communications leadership team, the Vice President sets the strategic direction for brand positioning, campaign development, and fundraising marketing.

Responsibilities

Lead enterprise-wide audience growth strategies to increase awareness and acquisition
Develop and apply audience research and market intelligence to drive strategic recommendations
Establish audience segmentation frameworks and journey maps to inform marketing execution

Skills

Qualifications

Bachelor's degree in marketing, communications, business administration, or related fieldValid state-issued driver's license

About Wounded Warrior Project

woundedwarriorproject.org

Headquarters

Jacksonville, Florida, United States

Company Size

501-1000 employees

Founded

2003

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Wounded Warrior Project is a nonprofit charity organization for veterans and active duty service members. Learn about our programs and supporting wounded warriors.