VP, Performance Marketing

The VP, Performance Marketing leads Lands' End's performance and lifecycle marketing organization, overseeing paid media, CRM, email, SMS, and direct channels to drive profitable customer acquisition and retention. This executive role requires a quant-first approach to manage a large SKU catalog, develop integrated marketing strategies, and optimize ROI across digital and direct channels. The position involves leading a team, managing external partners, and leveraging data-driven insights to enhance customer engagement and business growth.