2nd hire: 🚀 Performance Marketing

Kovo(2 months ago)

HybridFull TimeMedior$120,000 - $200,000Growth

About this role

As the Performance Marketing Lead at Kovo, the second hire in a two-person marketing team, you'll drive customer acquisition efforts to enhance financial access for underserved Americans. With 4-10 years of experience in performance marketing, particularly in consumer fintech, you'll manage multi-channel paid advertising, source and create compelling content, and establish foundational marketing processes. Your responsibilities include monitoring KPIs, running experiments, and collaborating with cross-functional teams to optimize user activation and customer lifetime value. The role requires agility in a fast-paced environment, leveraging data and AI to maximize marketing effectiveness.

View Original Listing

Required Skills

Performance Marketing
User Acquisition
Paid Advertising
Video Editing
Creative Sourcing
Ad Management
Cross-Channel Marketing
KPI Monitoring
Customer Activation
Creative Optimization

+6 more

About Kovo

www.kovocredit.com

Kovo is a credit building platform that helps individuals improve their credit scores quickly and effectively. Offering a fast process with no credit checks, hidden fees, or lengthy approvals, Kovo provides an instant decision for users. It is highly rated, achieving a 4.9-star average from thousands of reviews, and is recognized as the top choice for consumers looking to establish or rebuild their credit scores. With an aim to enhance financial health, Kovo focuses on user convenience and accessibility in the credit-building process.