Performance Marketing Manager
Whatnot(1 month ago)
About this role
The Performance Marketing Manager at Whatnot is responsible for identifying, testing, and scaling new paid media channels to drive growth for the live shopping platform. This role involves executing campaign experiments, analyzing results, and developing frameworks for channel expansion, while collaborating with cross-functional teams including data, finance, and creative. With 4-6 years of performance marketing experience, the manager will optimize campaigns through a data-driven approach to enhance customer acquisition and ensure effective tracking and reporting of outcomes.
Required Skills
- Performance Marketing
- Campaign Management
- Channel Optimization
- Data Analysis
- Creative Development
- A/B Testing
- Stakeholder Communication
- Budget Management
- Cross-Functional Collaboration
- Ad Tech Knowledge
+6 more
About Whatnot
whatnot.comWhatnot is an innovative live shopping marketplace that enables users to shop, sell, and connect over their favorite collectibles and items. With over 250 categories ranging from sneakers and electronics to fashion and Pokémon cards, Whatnot creates a vibrant community for enthusiasts and collectors alike. The platform combines live auction features with a user-friendly interface, making it easy for individuals to participate in the thriving resale market. Join Whatnot today to explore unique products and connect with like-minded individuals.
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