Account-Based Marketing Manager
Plaid(21 days ago)
About this role
Plaid is hiring a digital marketer to lead account-based marketing (ABM) strategy and execution for priority segments, partnering closely with Sales and Revenue to drive pipeline and revenue. The role focuses on translating go-to-market priorities into coordinated multi-channel programs and using performance insights to continually improve impact across strategic accounts. The position sits within Plaid’s San Francisco-based organization supporting its mission to expand access to modern financial tools.
Required Skills
- Account-Based Marketing
- B2B Marketing
- Digital Campaigns
- Go-To-Market
- Account Segmentation
- Paid Social
- Display Advertising
- Content Syndication
- Performance Analytics
- Data Visualization
+5 more
About Plaid
plaid.comPlaid is a fintech infrastructure company that helps developers and businesses connect consumers’ bank accounts and financial data to apps and services via easy-to-integrate APIs and Plaid Link. Its product suite (Auth, Transactions, Identity, Assets, Investments, Liabilities, payment initiation and risk/verification tools) supports account verification, ACH payments, balance checks, transaction feeds, and underwriting. Companies in payments, lending, investing and personal finance rely on Plaid for developer-friendly SDKs, strong security controls, and compliance support to build reliable, data-driven fintech experiences.
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