Associate Director, Paid Search & Social (Remote Canada)
Directive(1 month ago)
About this role
The Associate Director, Paid Search & Social at Directive Consulting leads client engagements with a strong focus on performance marketing for SaaS and tech companies. This role entails setting strategic goals, ensuring adherence to best practices across channels, actively removing roadblocks for campaign approvals, and fostering accountability within the team. The Associate Director is also responsible for achieving key metrics including NSM attainment and client satisfaction, while driving significant bookings for the agency.
Required Skills
- Goal Setting
- Best Practices
- Client Engagement
- LTV:CAC Modeling
- Customer Generation
- Share of SERP
- Functional Content
- Breakdown Barriers
- Campaign Approval
- Accountability
+12 more
About Directive
directiveconsulting.comDirective is a leading B2B marketing agency that specializes in driving sustainable growth through its unique Customer Generation methodology. The agency has successfully partnered with over 420 brands and driven more than $1 billion in revenue. Directive focuses on elevating B2B marketers from marketing qualified leads (MQLs) to qualified pipeline opportunities, emphasizing a performance-driven approach with a suite of services that includes content marketing, PPC, SEO, and revenue operations. Their commitment to measurable results and innovative strategies makes them a trusted ally for ambitious businesses aiming to enhance their market presence.
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