B2B Marketing Manager, K4B
Kayak(1 month ago)
About this role
The B2B Marketing Manager at KAYAK for Business (K4B) is responsible for developing and executing integrated marketing strategies to enhance global presence, partner engagement, and revenue growth. This role involves leading multi-channel marketing campaigns, managing media buying across platforms, and collaborating with Sales, Product, and Creative teams to drive product adoption and brand awareness in the corporate travel ecosystem. The position requires a strong analytical mindset and project management skills to optimize marketing efforts based on performance data and insights.
Required Skills
- B2B Marketing
- Marketing Strategy
- Multi-Channel Programs
- Media Buying
- Paid Media
- Budget Allocation
- Campaign Performance
- Data Analysis
- Event Sponsorships
- Cross-Functional Collaboration
+5 more
About Kayak
www.kayak.comKAYAK is a comprehensive travel search engine that enables users to search across hundreds of travel sites simultaneously to find optimal options for flights, hotels, and rental cars. By aggregating data from various sources, KAYAK empowers travelers to make informed decisions based on price, convenience, and available amenities. The platform's user-friendly interface and advanced filtering options help streamline the trip planning process, catering to a wide range of travel needs and preferences.
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