CRM Analyst
General Manufacturing(1 month ago)
About this role
Design, manage, and optimize CRM and data ecosystems to enable personalized, automated, and performance-driven marketing strategies. The role focuses on advanced data integration, analytics, and KPI governance to drive growth, retention, and commercial efficiency.
Required Skills
- CRM
- Data Integration
- Analytics
- KPI Governance
- Data Quality
- Reporting
- Marketing Automation
- Personalization
- Data Platforms
- Business Intelligence
Qualifications
- Bachelor’s Degree in Marketing, Business Administration, Engineering, Data Science, Information Systems, Computer Science, or related field
- Postgraduate Studies (preferred)
- Certifications in CRM
- Certifications in Data Analytics
- Certifications in Digital Marketing
- Certifications in Business Intelligence
- Certifications in Data Engineering
About General Manufacturing
gm.comGeneral Motors is a global automotive company and the parent of Chevrolet, Buick, GMC and Cadillac, designing, engineering and manufacturing a full range of cars, trucks and SUVs. Beyond vehicles, GM provides connected and mobility services—such as OnStar and GM Energy—and invests in vehicle safety, autonomous driving and other advanced engineering. The company is pursuing electrification and sustainability through initiatives like its Journey to Zero Emissions while supporting communities and workforce development. For more than a century GM emphasizes quality, reliability and delivering a vehicle for every drive.
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