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CRM & Lifecycle Manager at Ashby - ApplyBlast

CRM & Lifecycle Manager

Ashby

3 months ago

Remote

Full Time

Senior

0 applicants

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About this role

As a CRM & Lifecycle Manager at Joko, you will design and execute end-to-end lifecycle programs to transform new signups into loyal, high-value users through in-app, push, and email channels. You will lead retention and referral strategies, drive continuous A/B testing, and leverage AI to automate segmentation and personalization while partnering closely with Product, Data, and Brand teams. This role is critical for scaling user engagement and maximizing lifetime value within the company's global growth strategy.

Responsibilities

Design and run end-to-end lifecycle programs to convert signups into loyal users
Build retention and referral programs to deepen usage among power users
Execute continuous A/B testing programs to optimize user flows and conversion
Leverage AI tools to automate segmentation, copy iteration, and reporting workflows
Partner with Product and Data teams to align lifecycle nudges with in-app experiences

Skills

About Ashby

ashbyhq.com

Headquarters

San Francisco, California, United States

Company Size

51-200 employees

Founded

2018

View Profile

Ashby is an all-in-one recruiting SaaS that consolidates applicant tracking (ATS), analytics, scheduling, and CRM into a single platform for hiring teams. It combines candidate tracking, people analytics, and automation to help companies source, evaluate, and hire more efficiently while improving interviewer and candidate experience. Built for ambitious startups through enterprise teams, Ashby emphasizes clean integrations, customizable workflows, and data-driven hiring insights.