CRM Marketing Specialist II
iHerb(29 days ago)
About this role
The CRM Operations Specialist is responsible for executing and optimizing iHerb’s global marketing campaigns with a primary focus on in-house email template development and coding. The role ensures timely, accurate, and high-quality delivery of marketing communications across channels (email, push, SMS, in-app, WhatsApp) and supports campaign performance through reporting and operational improvements. The specialist collaborates with regional marketing, design, data, and technology teams to align assets and requirements while maintaining process adherence.
Required Skills
- HTML
- CSS
- Responsive Design
- Email Coding
- Campaign Deployment
- Segmentation
- A/B Testing
- Quality Assurance
- Copywriting
- CRM Platforms
+10 more
Qualifications
- Bachelor's Degree in Marketing, Business, or Communications
About iHerb
iherb.comiHerb is an online retailer specializing in health and wellness products, offering a wide selection of vitamins, nutritional supplements, herbal remedies, natural personal-care and beauty items, and specialty groceries. The site sells products from many national and international brands, with customer reviews, competitive pricing, promotions, and a loyalty/rewards program. iHerb operates global shipping from regional warehouses and emphasizes convenience through subscription/auto-replenishment and frequent discounts. Customers choose it for its broad catalog of natural-health products and international reach.
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