Customer Growth & Lifecycle Analyst (LATAM)
Hotmart
About this role
As a Growth Lifecycle Analyst at Hotmart, you will build systems that turn behavioral data into hyper-segmented triggers and scalable retention engines for high-potential creators. The role sits at the intersection of Data, Marketing, and Customer Success and focuses on designing one-to-many growth initiatives. This hybrid Colombia-based position aims to drive creator retention, tool adoption, and GMV growth.
Skills
About Hotmart
hotmart.comHotmart is a global platform that helps creators sell and distribute digital products — online courses, ebooks, memberships, and other downloadable content. It offers hosting, payment processing, checkout and subscription tools plus an affiliate network and marketplace to expand distribution. Built-in marketing, analytics and community features help creators monetize and grow, with localization across languages and currencies. Hotmart’s ecosystem and apps aim to make it easy for people to teach what they know and for learners to access content worldwide.
Recent company news
PR NewswireEBANX enables Pix recurring payments for Hotmart, leading to a 32-point retention increase
Sep 24, 2025
TracxnHotmart - 2026 Funding Rounds & List of Investors
1 week ago
Rest of WorldThe company teaching influencers how to get rich without going viral
Jun 19, 2023
ForbesBrazil Tech Round-Up: Unicorn Hotmart Closes New Round, VC Activity In Brazil, Digital Government, Online Stalking
Apr 3, 2021
Bloomberg LíneaBrazil’s TCV-Backed Hotmart Cuts 12% of Staff Amid ‘Drop in Operational Efficiency’
Oct 20, 2022
About Hotmart
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
Unlock Company Insights
View leadership team, funding history,
and employee contacts for Hotmart.
Salary
$72k – $96k
per year