Customer Marketing Channel Lead On Trade
Bacardi(20 days ago)
About this role
The role requires leading the development and execution of channel marketing strategies, focusing on maximizing marketplace success and stakeholder engagement. It involves collaborating with cross-functional teams, guiding high-performance teams, and leveraging consumer and customer insights to innovate and grow the brand within the retail and commercial landscape.
Required Skills
- Channel Marketing
- Strategic Planning
- Stakeholder Management
- Team Leadership
- Market Analysis
- Customer Insights
- Campaign Management
- ATL
- BTL
About Bacardi
bacardilimited.comWelcome to the world's largest privately-held spirits company, founded 160 years ago in Santiago de Cuba. Discover the outstanding breadth and depth of our family of over 200 brands and labels
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