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Demand Generation Manager at Loopio - ApplyBlast

Demand Generation Manager

Loopio

22 days ago

2.9 on Glassdoor

Remote

Full Time

Manager

0 applicants

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About this role

Loopio is seeking a Demand Generation Manager to own campaign strategy across precision-targeted account-based programs and broader pipeline-generating campaigns. The role involves taking initiatives from planning through execution, measurement, and optimization while collaborating with Sales, SDRs, RevOps, and Content teams. This position requires a professional who can balance personalized 1:1 enterprise programs with integrated, multi-channel campaigns to drive top-of-funnel growth.

Responsibilities

Design and execute ABM programs targeting strategic enterprise accounts
Own email marketing strategy and launch integrated demand gen campaigns
Analyze campaign performance and optimize channel mix based on data

Skills

About Loopio

loopio.com

Headquarters

Toronto, Ontario, Canada

Company Size

201-500 employees

Founded

2014

View Profile

Loopio is a leading provider of RFP (Request for Proposal) software that helps companies streamline their proposal management processes. Trusted by over 1,700 major organizations, Loopio's platform allows teams to quickly qualify, respond to, and win business opportunities with confidence. It combines advanced automation, collaboration tools, and an extensive content library to enhance efficiency and improve the quality of responses. With a focus on innovation, Loopio empowers organizations to save time and drive revenue growth through effective proposal management.