Digital Marketing Lead

The Digital Marketing Lead owns and drives the end-to-end digital marketing strategy to accelerate member acquisition, product adoption, engagement, and retention across deposit, loan, and ancillary products and services. This role is central to advancing Monterra’s digital readiness by maximizing the impact of owned digital channels through data-driven decision-making, personalization, and continuous optimization to deliver measurable business results and enhanced member experience. The position oversees digital channel strategy and performance across the website, mobile app, email, text messaging, and digital media while partnering with internal stakeholders and agency partners.