Director of Performance Marketing (Remote)

The Director of Performance Marketing at Rula is responsible for leading the paid media and performance marketing strategy for patient marketing, focusing on scalable growth within a nine-figure budget. This role includes building and managing a high-performing team, overseeing paid media programs, and collaborating with analytics and cross-functional teams to implement sophisticated measurement frameworks and optimize channel performance. The ideal candidate has over 10 years of growth marketing experience, with a proven track record in managing DTC programs and achieving user acquisition through various paid media channels.